HP Tronic



28
years
on the market


2600
employees


156
our own stores


15
billion turnover
in 2017

Home > Who we are
 
 

We are a genuinely Czech company with a important position in the market of home appliances, consumer electronics, computers and mobile phones in the Czech Republic and in Slovakia. ETA, GoGen, JVC and Hyundai are the brands that belong to our portfolio of products we introduce into the European market. Moreover, HP TRONIC runs Valachy Resort, hotels Lanterna, Horal and Galik, as well as a golf course and Razula downhill course.

 

“HP TRONIC is about people and for people.”

 

Mr. Milan Hradil was the person at the same beginning.

 

1 August 1990

 

H&P ELECTRONIC WAS ESTABLISHED

The first store was opened at Kvítková street and than at Školní street in Zlín, and a garage in Příluky was used as a warehouse.

1991
Sales of ONE MILLION crowns in a MONTH were achieved for the first time.  
1992
 

Exclusive representation of Moulinex brand started the company's wholesale business.

 

  The company's name was shortened to HP TRONIC.
Sales of ONE MILLION crowns in a WEEK were achieved for the first time.  
1993
  FIRST WHOLESALE WAREHOUSES
Five warehouses in the Czech Republic and one in Slovakia were established.
Sales of ONE MILLION crowns in a DAY were achieved for the first time.  
1995
 

The number of employees  echieved 100.

1996
THE COMPANY STARTED FOCUSING ON TOURISM
Later, hotels HORAL, GALÍK and LANTERNA were purchased and their reconstruction started.
 
1997
  First PROTON leaflet published.
Sales of ONE BILLION crowns in a YEAR were achieved for the first time.  
1999
  EURONICS stores network was established in Czech Republic.
On 17 September, Mr. 
Milan Hradil deceased.
 
2001
  LAUNCHING HP ONLINE – AN INTERNET WHOLESALE SYSTEM
2002
300 employees  
 

Sale of home appliances and consumer electronics of the company's own brands was started.

 

 

 

 eProton e-shop was launched.

2003
Finishing construction of Razula ski resort in Velké Karlovice.  
2006
  Central warehouses in Týniště nad Orlicí were opened.

500 employees

 

 
Sales achieved 5 BILLION crowns per year.  
Reconstruction and reopening of SPA Hotel Lanterna ****  
2009
Reconstruction of wellness hotel HORAL and building a new Residence E****  
  A new logistics and accounting system SAP was implemented.
2010
  ACQUISITION OF KASA s.r.o. COMPLETED
Now we are the sole owner of KASA.cz and HEJ.sk e-shops.
2011
  HP TRONIC BECAME THE OWNER OF ETA  BRAND
1,000 employees  
2013
THE 1ST YEAR OF VALACHY TOUR SERIES
A unique series of races in various disciplines for athletes of any age and fitness in Velké Karlovice.
 
  An unfortunate accident, when Zlin warehouse was destroyed by fire.
2014
Sales of 7.5 BILLION crowns a year were achieved.  
2015
The 7th year of  Velké Karlovice Food Festival with 40,000 visitors.  
  Sales achieved 8.4 BILLION crowns per year.
2016
  Daniel Večeřa, CEO of HP TRONIC, obtained the "Czech Business Personality" award.

Turnover exceeded 9 BILLION crowns per year.

The 1st YEAR Week of Culture in Velké Karlovice - a series of the theatre performances in the circus tent

 

 

2017
 
DATART has become 
part of the HP TRONIC group.

Building and opening of the most modern warehouse in the Czech Republic, in Jirny u Prahy.

 

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